Brands

 
Ruel 2019

Ruel 2019

RUEL

Australian singer & songwriter Ruel celebrated the release of his brand new EP, Free Time, Ruel launched his clothing range & autograph session for the first 200 EP buyers at his exclusive pop up @408_Smith.

August 19

August 19

SHE WEAR

Australia’s only female founded and female led safety footwear company.

She Wear footwear is designed by women .. to fit women correctly and comfortably.

August 19

August 19


NIKITA MILLER

As a new brand, the journey started in 2017 for the husband and wife duo, who share a common interest in experimenting with the movement of fabric and how it absorbs and carries light in its purest form and fluidity. those specific elements are brought and implemented into their design thinking and process.  

nikita miller is a womenswear label, headed by the kiwi melbourne based duo. designer nikita miller, born in cape town, graduated from aut with a bachelors in fashion design. creative director omar asadi, born in baghdad, who has been in the creative industry for over ten years.

as an independent brand, this allows the duo the flexibility with seasonal launches, ensuring the focus remains on the longevity and quality of each garment. deliberately produced in small quantities allows for local manufacturing and sourcing of quality fabrics and finishes.



August 19

August 19

Sokudo

Delivery 3 Activation

Sokudo (So-ku-do) is a Melbourne based lifestyle meets street wear brand that speaks to a spectrum of subcultures.

The brand's delivers a culturally relevant experience through apparel, accessories, home goods and conceptual while drawing inspiration from various sources including Japanese lifestyle, military goods & heavy duty work wear.

Sokudo remains unique in its brand identity and ability to develop thoughtful designs and high level of service.

July 19

July 19

SARAH & SEBASTIAN

Soldered Pop Up

An event where signature delicate 10-karat-gold chain are soldered to wrists as well as a exclusive event showing Sarah & Sebastian’s newest collection, Siren, for pre-order.

July 19

July 19

JUNGLES JUNGLES X STREET X

Collaboration launch for Jungles Jungles x Street X with garment
customisation and exclusive products.


June 19

June 19

JOHN TRIF

Self-taught, Melbourne based photographer brings his Road Trip series to 408 Smith with photographs from Palm Springs and Los Angeles.

”I shoot from the uncommon view, sharing a different perspective.
In a world where we're constantly looking at screens, I'm creating an
immersive experience through my images, to be seen printed in person.”
- John Trif

May 19

May 19

ROBINSON MAN

Prahran based men’s destination shop Robinson Man launch their pop up at 408 Smith.

An advocate of the slow fashion movement Robinson Man has been supplying its southside customers with considered garments suitable for the Australian man’s lifestyle.

Robinson Man’s own brand of cashmere garments from Outer Mongolia are both ethically made and environmentally conscious rather than trend driven. Their resiliently warm and lightweight garments are the culmination of the research to identify the needs of a modern man who demands versatility and ease, and expects the highest quality – a Robinson Man.

May 19

May 19

ceramicists

Seven of Melbourne’s most in-demand ceramicists come together to open Three Day Clay from the 10th - 12th of May.
Come meet the artists and pick up some unique, handmade wares ahead of Mother’s Day. There will be a treasure-trove of sculptural and functional wares on offer — from tableware to delicate jewellery, art and stunning décor for the home and garden—all created by hand using traditional and not-so-traditional techniques. 

The Three Day Clay line-up features some of the most popular potters in town:

Tantri Mustika Ceramics @tantrimustikaceramics
Asobimasu Clay @asobimasu_clay
Made by Bowie @madebybowie
Benna co @benna_co
Hannah Simpkin @hannahsimpkin.art
Kibi Ceramics @kibiceramics
Rara Studio @hellorarastudio

May 19

May 19

HELLO CASS

An easier way to talk about family and sexual violence.
Hello Cass is an SMS chatbot that provides helpful, anonymous information about family and sexual violence – and it feels just like texting a friend. Hello Cass has been developed for people who have experienced violence, their support networks and for people who are worried about their own behaviour. When users send a text, they chat Cass, a friendly chatbot, who can help them find information on counselling services, safety planning, the legal system, financial assistance, personal wellbeing, intervention orders and more.

March 19

March 19

ELASTICITY

BY alt. material

Curated & facilitated by Studio Edwards elasticity builds on the first plasticityshow held in 2018 & forms part of an ongoing body of work within the alt.material collective. Inviting leading designers to create prototypes & experimental works. 

Elasticity formed part of Melbourne Design Week exhibiting works at
408 Smith from the 18th of March - 24th of March 2019 that were later auctioned

March 19

March 19

GUESS JEANS & PLACES + FACES

Guess Jeans known for its trendsetting apparel collaborated with photographers PLACES+FACES for their recent streetwear collection.
Reaching Australia with only two exclusive pop ups in Sydney and at 408 Smith, their exclusive collaboration included reflective raincoats, bucket hats, tracksuits and denim will be alongside accessories like a backpack and side bags.

“Guess is known for their campaigns and imagery, and we wanted to create a dope campaign that accompanied the clothes. For us, the campaign is the strongest part of the whole collab; we wanted to showcase both brand’s strengths.” - Imran Ciesay of PLACES+FACES.

March 19

March 19

COERCION

Coercion collective is a new contemporary brand  that has already caught the eye of PAC official and Goldlink. 

The Non-Violence collection was brought to life in Perth, where Coercion consistently creates a community for their followers that allows a platform for creativity and positivity. Coming off the back of their recent successes in ‘Collection 2’, Coercion Collective will be sure to make an even bigger impact in their national tour this time round. 

Coercion collective cordially invites you to join them on their national pop up tour. Sydney, Melbourne and Perth.

February 19

February 19

FLOWERS FLOWERS!

FLOWERS FLOWERS POP UP FLORIST

De-saturated tones, native bouquets & soft-palette floral arrangements. Inspired by the New Order’s seminal Album “Power, Corruption & lies” (1983) & its artwork by Peter Saville.

Featuring fragrant, hand poured soy wax candles from TA-LO.

February 19

February 19

CLEMENTINE LEON

When two sisters came together, they both brought with them a desire for high quality and carefully crafted jewellery. Their perfectionistic pursuits and precise attention to detail, was merged with their love of unrefined stones and the Clementine Leon range was born.

The pieces seek to capture the contrasting yet complimenting nature of sisterhood, by putting natural semi precious stones up against sharp geometric shapes. The artisan earrings are designed locally and each handmade piece is distinct from the other, as they remain faithful to being one-of-a-kind.

February 19

February 19

CANDID

Candid is an artist run, independent clothing brand based in Melbourne.
The latest range, titled "Communication Centre", looks to explore time, place
& creative processes.

All of the products from the new range are hand designed, screened & printed. Candid is interested in slowing the process of fast fashion, with more personalised work. Each piece is 1/1 & not to be mass produced. 

“The space was perfect & many visitors commented on how well curated it was. It was an ideal setup for our popup & I look forward to seeing what your team continues to do with the platform.”

February 19

February 19

KIRKIS

Kirkis is a multi-disciplinary artist whose work spans a range of audio and visual media. He's an accomplished painter, video maker and musician who's shared stages with artists including Hiatus Kaiyote and Floating Points. Coinciding with his sophomore album, Kirkis 2, Kirkis will present a collection of 8 paintings encompassing themes of post-humanism and duality.

January 19

January 19

KERRIN

Kerrin is an Australian menswear label, exploring and celebrating travel, the outdoors and contemporary Australian culture.

“The Kerrin pop-up at 408 Smith Street was a hit. The grey-washed plywood walls and the aluminium-topped cabinetry proved a harmonious backdrop to the premium menswear on display. It was easy to set the tone for a good old-fashioned trunk show where people felt comfortable to wander in, check out the range, enjoy a coffee and get to know the team behind the label. The people and the setting at 408 Smith complemented the friendly and laid-back vibe that Kerrin.co embodies.”

December 18

December 18

LOOM TOWELS


”Collections are created as limited edition designs of between 75 - 150 pieces. Each towel is something to be cherished as designs do not get remade. Our vision is to consistently create new, exclusive items and to keep exploring new ways to bring artisan crafts into more homes. Mikala James, the founding director of Loom Towels designs every collection, blending inspiration from the traditional craft with a modern vibe and her own sense of style.

Mikala founded Loom Towels in 2011 after a chance encounter during a venturesome holiday in Turkey. Her innate love of textiles, strong values in sustainability and craftsmanship (and a bit of luck) all led her to creating Loom Towels.”